– Navigating a –
New Reality

Health Care Leaders Confront the Future

September 14-16

Join Us

A Virtual Conference on COVID-19 From Recovery to Rebuilding

Health care strategy was turned upside down in early 2020 by the COVID-19 pandemic. In a matter of weeks, the crisis impacted every aspect of care delivery nationwide. Now that months have passed and the field is navigating towards a new normal, the AHA is inviting health care leaders in strategy and innovation to come together to share lessons learned and plans for the future as the field moves from response through recovery and on to rebuilding.

Join the American Hospital Association September 14-16 for a virtual event brought to you by the AHA Center for Health Innovation and the Society for Health Care Strategy and Market Development that will convene the field’s leading thinkers, strategists and doers – including innovators who are shifting traditional business models in this dramatically different environment.

Register now - Attendees receive three months of on-demand access to conference content.



Who Should Attend

Join a diverse community of hospital and health systems leaders

Our attendees are looking to share, learn, innovate and strategize for the new era of care delivery post-COVID-19.

  • Executive leadership
  • Trustees
  • Strategic planning and business development
  • Clinical and operational executives
  • Marketing and digital engagement
  • Communications and public relations

Program Features

Respond - Recover - Rebuild

Our virtual conference will feature educational programming addressing topics such as:


Financial implications and recovery


The new patient experience of virtual care and digital engagement


Workforce considerations including burnout, resiliency


Clinical innovations and new care models including those that address equity considerations


Consumer perceptions and communications strategies


Implications for strategic planning and emerging business models

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Join us September 14-16, 2020.
Register Today!


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