AHA TV ad urges Congress to protect access to care

Sep 26, 2023 - 02:21 PM
A black female doctor examines the arm of a elderly white woman.

The AHA Sept. 27 will launch a new TV ad urging Congress to protect patient access to care by rejecting billions of dollars in reductions to hospital care. “So-called site-neutral policies could cause more hospitals to shut their doors, especially impacting patients from rural and low-income communities who could lose access to vital services like trauma and maternal care,” AHA said. The ad will run nationally on Sunday news shows, as well as on cable stations in Washington, D.C. It will be followed by digital ads and a social media push from the AHA’s various communications channels. 

In addition, the AHA this week started running digital billboard ads at Ronald Reagan Washington National Airport highlighting the important role that hospitals and health systems play in their communities.

Related News Articles

Headline
Agencies release new process for resubmitting IDR disputes
The departments of Health and Human Services, Labor, and the Treasury May 1 released a new process for resubmitting disputes under the No Surprises Act…
Headline
AHA releases new resources for Mental Health Awareness Month 
As part of AHA’s recognition of Mental Health Awareness Month in May, Rebecca Chickey, AHA’s senior director for behavioral health services, writes about the “…
Blog
Putting People First: Why Language Matters in Behavioral Health Care
Language not only describes what we think, but shapes how we think. Many of us remember terms that have fallen out of fashion or even have been deemed…
Headline
Department of Labor rescinds 2018 rule expanding pool of association health plans for employers
The Department of Labor April 29 rescinded a 2018 final rule that modified the definition of “employer” under federal law such that more individuals, including…
Perspective
Integrating Mental and Physical Health to Better Support Patients and Communities
Seventy years ago, George Brock Chisholm, M.D., the first director-general of the World Health Organization, famously stated that “without mental health there…
Headline
CMS finalizes rules to improve Medicaid, CHIP access and payment
The Centers for Medicare & Medicaid Services April 22 finalized rules intended to improve access in both the Medicaid fee-for-service and managed care…