Community Medical Center - Random Act of Community

The Random Act of Community campaign supports local small businesses and strengthens the sense of community in Missoula. Community Medical Center (CMC) pays for 100 to 150 small items such as an ice cream or coffee for area residents on any given day unannounced. Local businesses are able to tell their customers that the items about to be purchased are free, courtesy of CMC. The initiativeâ€™s pay-it-forward strategy creates a positive sense of community among residents and helps support the local economy.

What is it?

The Random Act of Community campaign supports local small businesses and strengthens the sense of community in Missoula. Community Medical Center (CMC) pays for 100 to 150 small items such as an ice cream or coffee for area residents on any given day unannounced. Local businesses are able to tell their customers that the items about to be purchased are free, courtesy of CMC. The initiative’s pay-it-forward strategy creates a positive sense of community among residents and helps support the local economy.

Who is it for?

Local, independent businesses and residents of Missoula.

Why do they do it?

CMC wanted to give back to the local businesses in Missoula and spark a sense of social responsibility by paying it forward.

Impact

Missoula shoppers have indicated that the surprise treat has inspired them to do other Random Acts of Community for other community members.

Contact: Geoff Peddicord
Director, Marketing and Public Relations
Telephone: 406-327-4024
E-mail: gpeddicord@communitymed.org

Community Connections