Behavioral Health - Combating Stigma

People Matter, Words Matter

Words can transmit stigma. Studies have shown that people with psychiatric and/or substance use disorders often feel judged, outside and inside the health care system. This can lead them to avoid, delay or stop seeking treatment. The way we talk about people with a behavioral disorder can change lives – in either a positive or negative manner. These posters, created by the AHA, together with behavioral health and language experts from member hospitals and partner organizations, are designed to help your employees adopt patient-centered, respectful language.