What's Your Story? How to Craft Narratives Using Human-Centered Design that Inspire Your Audience

March 8, 2023

This interactive webinar shares fundamental principles of storytelling and helps viewers reflect on a personal story. This workshop gives you the chance to work on your story and apply human-centered design to a wide variety of challenges that we face in health care. This webinar is about Story + Telling. Before viewing, it can be helpful to think through the features of a ‘story’ (content and team alignment) and the essentials of the ‘telling’ (channels and communication plan). It will help you take the best practices and apply them to a real challenge that you face. Is there a request for resources you need to make? A TeamSTEPPS initiative you are launching? A quality improvement you would like to scale? We work on ways to understand your audience, create a strong outline and tell a story that is visually and narratively compelling.

Learning Objectives:

In this webinar, speakers aim to show how teams can:

• Understand how to apply empathy tools to learn what will resonate with key stakeholders
• Apply storytelling principles and a fundamental structure to begin outlining your story
• Utilize presentation and pitch deck skills that will be compelling and help influence change
• Empathize and include patients and families
• Engage and align around a shared narrative