Fitbit Forms Its First Partnership with Medicaid Plan

AHA Market Scan Fitbit Forms Its First Partnership with Medicaid Plan. A man looking at his Fitbit on his left wrist.In its first partnership with a Medicaid plan, Fitbit and WellCare of Georgia recently teamed up to provide Medicaid enrollees who have type 2 diabetes with a Fitbit device if they complete an annual diabetic retinal exam.

Starting Jan. 1, about 4,000 WellCare of Georgia Medicaid enrollees will be eligible to receive a Fitbit Inspire device, along with educational materials and activity challenges through Fitbit’s platform. Fitbit devices also will be offered next year in Medicare Advantage plans offered by three insurers. For example, Fitbit devices will be a benefit in 59 UnitedHealthcare plans across 27 states.

AHA Center for Health Innovation logo

Related Resources

AHA Center for Health Innovation Market Scan
Transforming health care to become more consumer-centered, less expensive and more innovative in where and how care is delivered has proven to be more…
AHA Center for Health Innovation Market Scan
Google Cloud has hit a significant roadblock as it tries to execute its plans to help health care organizations turn their data into breakthroughs via better…
AHA Center for Health Innovation Market Scan
Widespread use of virtual care platforms to deliver primary care has been expected for some time now and a recent agreement between MDLIVE and Cigna could jump…
AHA Center for Health Innovation Market Scan
As a follow-up to our report last week on the J.P. Morgan Healthcare Conference, Maryjane Wurth, AHA executive vice president and chief operating officer,…
Fact Sheets
Public
The Centers for Medicare…
Action Alert
Member
The AHA has developed a model comment letter for hospitals and health systems to use to submit comments to the Centers for Medicare & Medicaid