MasterCard, Verizon Make Initial Forays into Health Care

MasterCard, Verizon Make Initial Forays into Health Care. A patient users her mobile phone to access a telehealth app.Two familiar names to consumers, MasterCard and Verizon, have launched their first significant health care initiatives. MasterCard is partnering with b.well Connected Health to offer a digital solution that enables patients to verify their identity using a mobile phone.

The service provides patients with a biometric alternative to verify their identity in person or virtually using a combination of government-ID document scanning, facial biometrics with liveness detection and mobile phone intelligence.

Meanwhile, it may be a decade late, but wireless giant Verizon is entering the telehealth field with its BlueJeans videoconferencing platform acquired last year for about $500 million. Verizon reportedly has reworked the platform to provide a more streamlined and simpler installation and user experience. Offering single-click access to its platform on a mobile device or desktop, BlueJeans for telehealth doesn’t require any downloads and its landing page is customizable for providers, including patient onboarding, pre-visit medical surveys and educational materials.

AHA Center for Health Innovation logo

Related Resources

AHA Center for Health Innovation Market Scan
AHA Center for Health Innovation Market Scan
Providers and insurers have been working together for years to align incentives on payment and quality, but Delaware-based ChristianaCare and Highmark Health…
Issue Landing Page
AHA Center for Health Innovation Market Scan
Advisory councils or boards can play an integral role in engaging the voice of the patient to help shape changes from providers and health plans. But some…
AHA Center for Health Innovation Market Scan
The Blue Cross Blue Shield Association (BCBSA) launched a national strategy on April 20 to address racial health disparities, starting with maternal health.…
Letter/Comment
Members of the House and Senate Telehealth Caucus recently introduced the CONNECT for Health Act (S.1512/H.R. 2903), AHA-supported legislation that would…