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AHA Center for Health Innovation Market Scan

Strategic Planning Imperatives for the Path Forward

The AHA’s recently released 2021 Environmental Scan provides key data and insights on the current operational landscape and is designed to help leaders maneuver the rough road ahead.
AHA Center for Health Innovation Market Scan

Disruptors, Providers Invest in Health Equity

Amazon Web Services (AWS) has pledged to invest $40 million over the next three years in organizations working on improving health outcomes for underserved and underrepresented communities.
AHA Center for Health Innovation Market Scan

BCBSA Sets Out to Reduce Racial Disparities in Maternal Health by 50% in the Next Five Years

The Blue Cross Blue Shield Association (BCBSA) launched a national strategy on April 20 to address racial health disparities, starting with maternal health. This multiyear strategy is built on harnessing data analytics to measure and track disparities and taking programs that work for individual Blues plans and bringing them to scale.
AHA Center for Health Innovation Market Scan

4 Principles to Guide Your Digital Health Strategy

A panel discussion with marketing and strategy leaders from 13 health systems and Gozio Health explored best practices, successes and challenges to engage communities in a digital strategy to maximize success.
AHA Center for Health Innovation Market Scan

The Buzz from the 2023 AHA Leadership Summit

Here’s what experts say health systems will need to do to build a future-ready workforce, achieve health equity goals and deliver care closer to home.
AHA Center for Health Innovation Market Scan

5 Insights from the AHA Leadership Summit

How to plan, execute and accelerate redesigned health care dominated discussions at the recent AHA Leadership Summit in Seattle, as hospital and health system leaders, retail care providers, innovators and entrepreneurs came together to assess what’s next for the field.
AHA Center for Health Innovation Market Scan

Data-Driven Initiative Drives Down Disparities in Rural Health Care

Identifying the underlying factors that contribute to disparities in outcomes in vulnerable rural populations and developing strategies to address these issues remain constant challenges, but progress is being made. OSF Healthcare’s Health Equities Action Lab (HEAL) is employing a data-driven strategy to address breast cancer disparity outcomes among its Illinois patients, 65% of whom live in rural areas.
AHA Center for Health Innovation Market Scan

3 Data-Driven Keys to Address Health Equity

The Parkland Health and Hospital System in Dallas has been working with Parkland Center for Clinical Innovation (PCCI), an independent collaborator, to use social needs data to identify women who are economically vulnerable and face challenges accessing care and may be at an elevated risk for breast cancer.
AHA Center for Health Innovation Market Scan

Humana Plans Primary Care Expansion in Medically Underserved Areas

Humana states it will operate up to 260 CenterWell or Conviva care centers in medically underserved areas by year end. The insurer, which now operates 200 primary care clinics in nine states, plans to expand into Texas, Oklahoma and Arizona.
AHA Center for Health Innovation Market Scan

4 Strategies to Drive Health-Equity Success

Innovative community-centered partnerships and creative investment strategies can mitigate health disparities that adversely affect excluded or marginalized groups. And many health systems are using these approaches to achieve powerful results, notes a recent NEJM Catalyst analysis.