Consumerism
The direct-to-consumer (DTC) genetic testing market is booming after getting off to a slow start more than a decade ago. Millions of consumers are buying test kits and related services outside of health care providers to learn more about their ancestry, genealogy or kinship, risks of developing…
If you needed any more proof that consumers are getting more aggressive in finding ways to lower their health care costs, look no further than the growing presence of Groupon and MDsave in offering coupons and vouchers for health care tests.
As digital health technologies enable changes in how and where care is delivered, hospitals and health systems must evaluate their strategic direction. A new AHA Center for Health Innovation report — “Digital Transformation: Anywhere Care” — offers insights and analysis about the three shifts made…
Last week’s Aspen Ideas: Health festival reflected many of the changing dynamics in health and health care. Notably, a number of sessions across the four days examined how consumerism and technology are shaping the patient experience of care.
If hospitals and health systems are to compete effectively in the battle for consumer loyalty with outside mega disruptors in outpatient care, they must bridge a widening gap between their organizational priorities and capabilities. This extends to all sorts of consumerism initiatives — from…
Consumers who use wearable devices to capture their health-related data have a message for health insurers who would love access to that information: Make us an offer. A recent Aite Group survey found that 62% of consumers are interested in sharing their connected-device data with payers if their…
The AHA supports the administration’s goal of expanding access to coverage and increasing competition between health plans, but does not believe that efforts to facilitate the sale of insurance across state lines “will achieve either of those goals in a meaningful way,” the association said today,…
It may not be ready to take on the Amazons and Walmarts of the world in pushing into the health care market, but big box technology retailer Best Buy has identified health care as a growth priority. The latest evidence: Best Buy is the first U.S. retailer to sell exclusively a telehealth device kit…
It’s getting tougher and tougher to distinguish between insurers and providers — and even more so after Blue Cross and Blue Shield of Texas became the latest payer to move into primary care.
Hospitals and health systems are facing increasing pressure from a rapidly changing landscape and competition from new market entrants looking to revolutionize health care delivery, AHA General Counsel Melinda Hatton said yesterday.